As shisha continues to evolve, so do consumer expectations. Today’s users are looking for more than just tradition — they want a smoother, cleaner, and more convenient way to enjoy the ritual. That’s exactly what OOKA was built for. Now, a newly published scientific study in Nature’s Scientific Reports confirms what OOKA has stood for from the beginning: a significantly less harmful alternative to traditional, charcoal-based shisha.

1. Backed by Science

The independent study, conducted by ASL Analytic Service Laboratory GmbH in Germany, assessed 37 toxicants typically present in traditional shisha smoke. The findings revealed that OOKA reduces the emission of key harmful compounds — such as carbon monoxide, benzene, and formaldehyde, by up to 96%.

These substances are most linked to charcoal combustion. By eliminating the need for charcoal altogether, OOKA drastically reduces exposure to toxicants, offering users a cleaner and safer shisha experience.

Designed for cafés, restaurants, beach clubs, and beyond — OOKA redefines where and how shisha is enjoyed.

In a groundbreaking study published in Nature's Scientific Reports, OOKA's charcoal-free shisha device has been scientifically validated as a significantly less harmful alternative to traditional shisha and cigarettes. This peer-reviewed research, conducted by ASL Analytic Service Laboratory GmbH in Germany, assessed emissions from OOKA across 37 toxicants. The findings revealed that OOKA's emissions of key harmful substances, including carbon monoxide, benzene, and formaldehyde, were reduced by up to 96% compared to traditional shisha.

1. A Leap Forward in Harm Reduction

The study's results have garnered attention from major media outlets, including AP News, Yahoo Finance, and Tobacco Reporter, highlighting OOKA's role in advancing public health. Dr. Ian Fearon, a co-author of the study and a leading expert in tobacco

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